Social Media Marketing Plan assignment

Social Media Marketing Plan assignment

Review the final Social Media Marketing Plan assignment that is due in Week 5. Your individual assignments each week will incorporate into this plan.
Write a 825 – to 1,050 word paper that describes the social media presence of an organization of your choice. (Note: It is suggested that you choose one organization or a competitor of an organization, which will be used as the focus for remaining assignments in this course.)
Include the following:
Identify several social media sites where the organization has a presence, including specific URLs.
State the number of followers or other relevant data related to each social media platform for which the data is available.
Analyze the probable marketing goals of the organization based upon their social media presence.
Evaluate the effectiveness of this program.
Format your paper consistent with APA guidelines.
***WEEK 5 ASSIGNMENT****
Create a 1,050- to 1,400-word Social Media Marketing Plan based upon a company of choice.
Provide a strategy and objective for your plan and include the following:
Define key messages to reach your target audience
Determine five key influencers
Describe tactics that will appeal to your key influencers
Include a proposed timeline with measurable and tangible metrics for measuring success, and include plans for any adjustments that may need to occur.
Include at least three references.