Promotional Strategy

Promotional Strategy


Compile the information presented in your previous papers.Yeti

Include the following in the presentation:

  • Explain your promotional strategy for your product or service.

· Complete a SWOTT analysis on the new product we’ve come up with. Here are the topics that need to be covered. 


· S – Strengths 

· W – Weaknesses 

· O – Opportunities 

· T – Threats 

· T – Trends 

  1. Develop an initial budget for your plan.
  2. Prepare a pie chart showing the dollars/percentages budgeted for each included marketing activity for the first year.
  3. Provide justification for your choices. 
  4. Explain the evaluation and control methods you will use to measure the success of your plan.